Quote:
Originally Posted by Mikeod
Not to mention how much time is wasted in the exam room discussing why the heavily advertised drug is not being prescribed. Everyone wants the one they saw on TV, not the one that has been used effectively and safely over the years. A new drug was not added to our formulary unless and until it demonstrated a definite and significant advantage in its class.
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Exactly---hours and hours and hours talking to a brick wall because they "saw it on TV". Very hard to control this in an office setting. On the other hand , I was chairman of our hospital's pharmacy and therapeutics committee for many years, and the same criteria you just mentioned was employed. A lot easier to dictate drug choices to a captive audience , especially when you don't carry that drug.