[Boomer]

When we return to the land of Kroger, Publix is one of the things I miss about TV.

Kroger is turning into a control-freak company. I do not like their business-model.

Kroger is claiming more and more shelf space for their store brands. -- Not only that, but the label logo on a Kroger store brand has been designed to mimic the real thing. If you are in a hurry, you can easily grab the wrong one. Examples follow............

I know someone whose potato salad was not its same wonderful self because he had grabbed what he thought was Hellman's. He peeled all those potatoes and hard-boiled those eggs and gathered his other ingredients, and in good faith, mixed it all up, only to discover his potato salad just was not right. He was mystified until his wife looked in the refrigerator and there found the smirking jar of Kroger brand mayo in its dark blue and white label, laid out the same way as the long-trusted Hellman's.

And......I caught Mr. Boomer, just in time, when I saw in the cart that he had grabbed something (gasp) in a Charmin disguise. The labels even had the color-coding choices.

I am not harping on store brands in general. I just think Kroger is using gueriilla tactics in marketing their store brand, as they hog more and more shelf space, making it harder to find the tried-and-true.

Yes. I know other stores do this, too, but Kroger is my frame of reference. And now, to heap insult upon injury, Kroger is filling some of their stores half full of furniture and clothes. I do not want to buy a couch at Kroger.

I know this rant is off-topic. And I know Kroger does not care what I think. But I feel better. As I have been typing, I have been working up the courage to go out and about on a bunch of errands, including going to Publix.......but I think I can justify avoiding Colony and go to Spanish Plaines. (Yes. That is how it is spelled.)

Boomer