
03-26-2017, 01:55 PM
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"Trump is a highly successful businessman. But he is not, as he claims, a highly successful dealmaker.
Trump is an incredibly talented, natural marketer. He was very good at convincing people they should want to buy Trump apartments, reasonably good at convincing people they should want to golf at Trump golf clubs, and for a time quite successful at getting people to want to watch Trump fire people on television.
Trump innately understands certain kinds of consumers, and he understood things about the electorate that none of his opponents in the 2016 election did. There are reasons he won an election that nobody believed he could.
He wasn't very good at convincing people they should want to buy Trump Steaks, but then, nobody bats a thousand.
We know from what we've seen of Trump's tax returns that he lost a great deal of money in the 1990s and that he was making a great deal of money by the mid-2000s. Not coincidentally, over this period Trump shifted the focus of his professional endeavors away from businesses that were heavy on dealmaking and toward businesses that were heavy on marketing, particularly arrangements in which he would rent his name to somebody else who was actually in the business of developing real estate.
Unfortunately, unlike the general endeavor of being a "famous, rich business guy," there is no way to adjust the presidency so it's heavier on the marketing aspects and lighter on the dealmaking aspects.
It's a president's job to make deals. And Trump's lack of talent for dealmaking is going to be a major liability for him in office.
The AHCA failed because Trump is bad at making deals - Business Insider
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