Re: Have you seen the prices on the menu at Cattle Baron recently?
As a lifestyle preview ploy, the compt'd menu does make the prospective buyer feel like they got a deal. It can make them feel pampered and pursued as a buyer, all good marketing strategy.
It can also be bad for restaurant business in TV. As a lifestyle participant, you are not really offered the regular menu. Wait staff emphasize the lifestyle menu. The prospective buyer may come away feeling special, but they can also be also thinking that they probably won't be going back to that/those restaurant(s) very often for ordinary food at ridiculous prices...could this be why they need $9.99 Specials?
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