Hey paperclip, I appreciate what you are trying to do here. I have been trying to stay out of this thread because I could go on and on with my thoughts about why people do what they do when it comes to turning over investment decisions.
Some of the smartest people I know think they can't do their own investing. Granted, there are some who just don't want to. But for others, I think it is a response to the expertise of the financial industry -- expertise not so much in investment decisions -- but expertise in tapping into human nature, psychology.
One of the most interesting books I know is Vance Packard's "The Hidden Persuaders." The book is 60 years old. I was just a kid when it was published, but I found it somewhere along the way. It's about advertising and how the psychology of selling taps into the consumers' innermost hopes, dreams......and fears.
Selling is more about working the psychology of the consumer than it is about the product itself.
Last edited by Boomer; 07-12-2017 at 12:43 PM.
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