Re: TOTV Membership & participation
Even though I am thousands of miles away right now (Budapest, Hungary) I want to weigh in on this topic.
The administrators have spent thousands of dollars on advertising as best as we can. We have done direct mail, printed handouts, word of mouth, speaking at club meetings and so on. We were denied advertising rights with the Villages Media Group. Failing that, we are still attempting to reach our "critical mass" where it is self promoting. There are literally thousands and thousands of people who have never hear of TOTV. We continue to try, every day, to spread the word. If only the newspaper would allow us to purchase an ad, we could broaden our membership. Let's not forget the thousands of "guests" who log on every month, but never join. They return time after time, many of them, but never feel the need to become a member.
When I was hosting talk shows all across America, we had millions of listeners but only hundreds or thousands of callers.
I think this is one of the best sales tools the Villages has at it's disposal. IMHO.
JLK
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