Brownwood is unique among the three town squares in that it is not completely surrounded by TV houses, and for the time being will not be. It's also unique in that it has the most room for potential growth around the town square proper as well as to the west and south of SR44 as TV continues to spread southward. As with all prime commercial real-estate property the rents are higher than average, but once the location starts to meet its potential these businesses prosper greatly.
One of the realities of doing business here in TV is the huge revenue swings a business must endure throughout the year with the boom-bust cycle of seasonal residents. Every business must take this into account in their business plan and financial planning to be successful, not all are willing to take this on, hence the reason we don't see some of the establishments so many want to see come here.
Many people on-line like to site the failure rates of businesses in the TV commercial districts and town squares and blame it on the developer for the high rates and being greedy. How many dresses and $20 crew toys do you really think you can sell to dog owners? How many organic soy candles and soaps at $40/lb can you sell before you go back to Irish Spring and Yankee Candle? Nice dreams to open a business selling niche and novelty items but without a strong market and business plan these little shops are sure to fail. They read the contract when they leased the space and know up front what the will costs will be, there are few secrets or hidden costs and if you don''t plan for the costs then plan on failing.
The property owner looses when a business goes under also, no revenue and still having to condition the space and provide even basic security costs. The property will need to be retrofitted when a new tenant moves in which takes time and money. Then there is also the potential loss of a prime tenant who many want a location that is occupied by a failing business who moves on, lost opportunities are very difficult to quantify.
Brownwood is successful and will only grow to be more successful in the future. My crystal ball says that in 10 or 15 or maybe 20 years SR44 from Wildwood to Rohan to the Lake County line and 468 from Rohan to the Turnpike will be a booming business district not unlike what 27/441 looks like today.
None of us know what the developer has planned but they most certainly have a grand master plan laid out as evident by all the announced growth and building south of SR44. It's not greed, it's business, they are developers and they are developing property, that's their business and their business model works.
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