Quote:
Originally Posted by chelsea24
SteveZ, my entire career was in advertising and public relations -- as a writer. The essence of this "computer" ad was to show just how out of touch with today's world, McCain is. And, guess what. In my opinion, he is. And yes, it is targeted to the younger voters. So again, to dissect this ad: it's geared to the younger voter, and to show how out of touch with today's world that John McCain is. This ad does the job superbly.
It has NOTHING to do with disabled veterans! NOTHING! And as far as disabled people using computers and keeping up, do you know who Professor Stephen Hawkings was?
...
Nice try!
|
I am familiar with Dr. Hawking and his work - especially his change of position regarding the "big bang" theory. The sign of a true genius is to recognize when you are wrong (which he did) and go from there.
I'm also familiar with the fact that people will adapt as they believe they have to (not as others think they should) in order to meet their personal goals.
Trying to compare Dr. Hawking's adaptive choices to Sen. McCain or any other person with any type of disability by insinuating Sen. McCain is "behind the times" for not embracing computers as a personal extension of himself is elitist, as it shows an attitude of
If you don't do things MY way, then you are inferior to MY kind. if computer literacy is so important, Steve Jobs and Bill Gates would be the Byte Party candidates.
If you think Sen. McCain is not sufficiently "educated" in the subjects you deem important, that is your opinion and you are entitled to it. To me (my opinon) he has well demonstrated being "educated" in these topics which I consider critical - geo-political affairs, immigration reform, campaign reform, life, tolerance towards others, national security, and energy.
Just because you interpret the advertisement as "...NOTHING to do with disabled veterans! NOTHING!" does not change my interpretation or how I feel about it. It is offensive to me. As a voter who is being targeted by advertisements to choose between Sen. Obama versus Sen. McCain (believing that the indoctrinated only view the advertisements as cheerleading!), it accomplished the reverse. As an advertising and public relations specialist, were there ever any product/service advertisements or commercials that you can remember which "blew it," causing potential customers to reject the product or service? This was one of them. It happens. So for the O/B campaign, it is time to mitigate the damage (which may not have affected you, but did me). No mitigation effort shows that the O/B campaign could care less who it offends along the way (trading my vote for one or more "younger" ones).
Sen. Obama's campaign prior to the selection of Sen. Biden as a running mate definitely targeted the youth vote with the insinuation that the over-60 population made this country a mess for his and younger generations, and that the over-60 generations were out-of-touch (whatever that is!). It remains the same since the convention. That's the
change he sells. You may agree with that
change - I don't.