Has there ever been cost/benefit analysis done on those glossy (expensive) political ads that come pouring in during the last month of the election season? I had six of those annoying brochures in my mailbox yesterday, and I just recycled them immediately without a glance at what they were trying to say. I don't know anyone who ever read one and said "I'm going to vote for this gal (guy). What a waste of time and paper.
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