[Bjeanj]

Oh, for heaven’s sake. Company costs rise, too, and most, if not all are trying to balance price increases with what customers will pay. If you want to pay lots more for a 64-oz bottle of juice, rather than a little bit more for a 51 oz bottle, purchase two 32-oz bottles. I suspect if the company passed along their cost and offered the same 64 oz bottle, you wouldn’t buy it.

It’s easy to hang one’s hat on a catch phrase like “the fleecing of America” but I consider that a knee jerk, naive, uninformed response. Most of us who have a 401k are shareholders of many, many companies. We don’t like to see our 401k account values reduced because company profits are reduced. There’s certainly a lot to say for companies who successfully navigate tough economic decisions.