"Unbiased" would be perfection and relative, since it's unbiased in your opinion.
That said, everything and everyone seems to be dollar-oriented and extremes are more interesting and generate higher ratings than the middle-of-the-road (unbiased??). The media's interest is self-preservation and generating income, not in giving us unbiased coverage. Each competes against the rest and wants to top the other on a regular basis.
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