[JoMar]

I submit we are not the demographic that the ads are directed to. Those generations behind us make decisions on sound bites and the shorter the better. They will look to their phones and tablets since they don't watch a lot of television but television will still be used just in case the target demographic is watching, especially at a sports bar or other group gatherings. We are just a casualty of their marketing....and that can be political or toothpaste.