Restaurants try very hard to impress their customers, yet fall short.
Many restaurants fail to inform their guests what the prices are for the food that their ordering. Our town squares often have outdoor shopping where goods are displayed without prices listed. If consumers have to ask for a price, the probability of sales decreases. If surprises occur after the transaction is completed with the consumer not fully aware of the price in the first place, future business will suffer. I have seen studies showing as much as 47% loss in sales for merchandise that is not priced. Vendors and restaurants need to think before they open their doors.
|