Quote:
Originally Posted by erhrph
Many restaurants fail to inform their guests what the prices are for the food that their ordering. Our town squares often have outdoor shopping where goods are displayed without prices listed. If consumers have to ask for a price, the probability of sales decreases. If surprises occur after the transaction is completed with the consumer not fully aware of the price in the first place, future business will suffer. I have seen studies showing as much as 47% loss in sales for merchandise that is not priced. Vendors and restaurants need to think before they open their doors.
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I agree. My pet peeve is First Watch. When a couple sits down, the waitress will immediately show up and pour 2 cups of coffee. They don't realize that they have already spent 6 dollars on coffee before they even look at the menu. But, it wouldn't help anyway because the menu doesn't show prices for any beverages.