I have no experience with the Toyota dealers. I did go to an out of the way Plaza Chrysler dealer in the sleepy town of Inverness and got a great deal from what is a small dealer compared to some of the mega dealers nearby the Villages and Ocala.
I've posted a link in the past for James Bragg who runs a service called "Fighting Chance," his method works and is worth the cost of buying one of his packages.
Fighting Chance: Your Customized Solution to Getting the Best Car Deal