Economics
He can and does sell directly less than the brick and mortar companies did. You see, when Mike sold his pillows to BB&B for instance, they marked them up and sold at a higher cost to make a profit… Selling direct to the consumer allows to sell at a lower cost.
I suspect CNN didn’t explain that to this crowd.
QUOTE=FredJacobs;2118148]The "My Pillow" guy, Mike Lindell, is facing many lawsuits because of his claims about the 2020 election being rigged, stolen, etc. It is no surprise that he is running bargain basement sales at deep discounts, he needs the money. I can't believe that he is getting rid of inventory at a loss, so he must have sold his products at a very high markup and profit. $150 for a pair of slippers??? I think the satisfied customers in the commercial are actors and not actual users. False advertising![/QUOTE]
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