My epoxy floor cost $2.20/ft2. If I were a betting man, I'd guess that Innovative Concrete Coatings are $4-$8/ft2. They look nicer than my floor, but I have an 1100 ft2 garage and if I knew in advance that they were in the range of $4-$8 I wouldn't waste my time getting a quote. On the other hand, if they were $1/ft2 I'd have them over in a heartbeat for a quote for my other garage. I just don't expect it's that cheap so I'm not going to bother making an appointment.
I'm surprised they can't even give a best case scenario cost for a given size garage or even the median cost. They probably don't do it for marketing reasons, unless they are so new at this they actually don't have enough data.
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