[Stu from NYC]

Originally Posted by retiredguy123

My point about McDonald's is that some people buy a stock because they think that, if the company sells a product and makes a profit, they will share in that profit. But, it is not nearly that simple or logical. It's pretty clear that McDonald's makes a profit on every hamburger they sell. But, when the overall stock market declines, the McDonald's stock will also decline, even though they are still making a profit on every hamburger. That is why I don't pick stocks or time the market.

I agree and think that dollar cost averaging into well run stocks or funds makes the most sense