I have noticed more and more lately the ads from lawyers and law firms regarding various meds and procedures and numbers to call if you have "been injured", etc. and "that you may be entitled to compensation.....". Just how big a factor is this in the spiraling health care costs? Also, the drug ads to "ask your doctor if XX might be right for you? Shouldn't your doctor already know what's right for you? TV ads are not cheap and don't we all end up paying for them by way of pass-thru costs?