The rents in The Villages are consistant to the rents in similar domographics, that is a fact. However, the spending habits of the residents are not...nor are the % hurdles set forth by the landlords.
What this means for business owners is, that in order to succeed, you must be prepared to operate with extremely tight margins and win in volume... It's a massive amount of work for a little return.
The up side... The Villages is an excellent proving ground for restauranteurs, in that if you have the dexterity to survive in this market for 5 years with above a 1% net profit margin. You can take the "experience" gained, and operate very lucritively anywhere in the country.
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