Quote:
Originally Posted by retiredguy123
I think that sometimes an author is paid to name things in a novel. For example, Stone Barrington in the Stuart Woods novels always dines at Patroon's in NYC, and he always drinks Knob Creek bourbon.
|
Paid product placement is definitely common in movies and in television, but so far as I know, authors of novels do NOT get paid for naming brand names. Alas! In many cases authors have characters use what they themselves like, or they do a few minutes of research and find out what is preferred or common in a given social class. For example, there are web sites with lists of the ratings of various sorts of alcohol.
In series of novels that have recurring characters, as in detective fiction, many authors give the lead characters tastes the recur from book to book. Many readers enjoy that. I do.