Sure he deserves privacy. So does Nike. I'm sure that they wish this hadn't happened - they have a multi-million multi-year investment in this yahoo, and he threw them under the bus. Jesper Parnavik was quoted as saying that he needs to apologize to Elin, as he and his wife introduced her to TW. Jesper said “We probably thought he was a better guy than he is. I would probably need to apologize to her.”. Ouch!
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