Quote:
Originally Posted by Caymus
Curious why it took them about 3 1/2 years.
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It took a lot longer than 3.5 years. If you are curious you could try using Google to learn the history of negative option plans. Rules have been in place for decades.
In 2019 the FTC asked for comments on a stronger rule and considered the input of all interested parties.
In
2023 they issued a proposal based in large part on the feed back that had been received as well as the success/failure of the controls already in place to protect consumers. This triggered a new comment period where again all interested parties had input about these more specific and stronger protections.
Once this comment period has ended then there is rule making and voting and all the wonders of being sure t's are crossed and i's are dotted leading to this announcement.