CaliforniaGirl - To your point about business people using the forum to refer themselves: I don't really get the sense that scenario occurs too much IMHO. If I knew of some business that had done right by me, I wouldn't hesitate to refer a forum member to them if they were looking for that type of input. The admins shouldn't have a problem with that. I do, however, remember seeing a thread about members getting PMs directly from business people where the purpose of the PM was blatant advertising on their part.
That would get under the admins' collective skin!
Bill