Ivy... I'm sure the business side has crunched the numbers to insure it will be profitable. I did not get the impression that it would be concierge, retainer type funding. It seemed as though it would work within existing insurance reimbursement framework. I assume much can be saved through economies of scale... Centralized administrative support, insurance processing, supply ordering, records maintenance, etc.
Time will tell....
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Maryland (DC Suburbs) - first 51 years 
The Villages - next 51 years
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