The model could work very well if properly executed. I agree it does not sound like a concierge model. While I am guessing (since I do not know the specifics of the business model), it may ba a provider based model in which the physician offices are 'linked' to a provider such as the Villages Hospital, and this changes the reimbursement model. Many health centers so this for a lot of reasons, and frankly, it works very well. I am happy to see the developer taking a personal interest in trying to make health care a key positive of life here in the Villages. kudos to him!
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