I love polls, and I would suspect most, if not all, campaigns spend a lot of $$ on polling. Karl Rove believes very strongly in poll data. Here is a sample of a Karl Rove poll .....

Karl Rove's Early Electoral Map: OBAMA WINS - Business Insider


Here's another interesting tidbit .....

RealClearPolitics - 2012 Election Maps - Battle for White House


This is also quite interesting .....

Electoral-vote.com: President, Senate polls Updated Daily