Since nobody has mentioned this one, I guess my wife is right and I'm pretty weird, but...
The biggest thing that "sold" me on TV was "free golf for life" (on the executive courses). One thing that figured prominently into our decision of where to buy was proximity to executive golf courses. If you buy a map and color in all the executive Courses, you will see a big ring of 13 courses between Lake Sumter Landing and 466a. We found a place in that ring and we now have 13 different courses within 2 miles (and 4 courses within about 1/2 mile). If you plan on playing a lot of executive golf, that might be important to you, too...