[EVTheVillages]

Originally Posted by Indydealmaker

Also the website does not show listings in The Villages. Not a good way to start out. Gonna be a steep hill to climb with this franchise if you can't "un-Euro" the online image.

Hi Indydealmaker,

Thanks for the comments. We want to "Euro" the image as that's the market we're going for.... Over 30% of the residents moving to TV in the past 12 months have been European so it was our key to have a European brand present here that Europeans know.....

We don't want another remax or coldwell banker or US chain here.

The local website is under construction and will feature all the MLS listings too. We prefer to do it right rather than quickly. You can visit a local agent's site at the moment here: Engel and Voelkers The Villages Real Estate, The Villages Florida Homes For Sale

In 95% of cases, a client will gravitate towards a brand that they know and recognize and not specifically a property that is of interest to them. CB, Realty Exec, Remax and the "big" US brands are not known nor recognized in Europe or the rest of the world.

With 500 offices in 37 countries on 5 continents and 4,100 employees we're going for the International angle.

Just some web stats for the forum too gathered over the weekend (some interesting reading):

ColdwellBanker.com - 61,172 page views/day
EngelVoelkers.com - 58,377 page views/day
RealtyExecutives.com - 9,025 page views/day
ERA.com - 6,105 page views/day
TheVillages.com - 4,929 page views/day
SothebysRealty.com - 31,914 page views/day
FoxfireRealty.com - 537 page views/day

Data accurate November 3rd 2012 and publicly gathered from www.websiteoutlook.com

With $2,500,000 under contract in the past 7 days, we're excited about getting to the top of the steep hill and seeing what our production will be then.

Hope this gives you more information on why an International and "euro" brand is important.