This morning I will go to my local gym in Southern California for cardio. While there I usually watch Fox or possibly the golf channel. During my week day mid-morning hour on the elliptical (when retirees can watch TV) I will probably view a pleasant commercial for The Villages.
Every month I receive a VMail which contains The Villages's monthly magazine which I always read and a video I always watch.
This month The Villages will sell more homes in a single community than any other builder in the country.
Why are these things happening? Because the developer wisely puts his advertising and PR bucks where they will do the most good.
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"No one is more hated than he who speaks the truth." Plato
“To argue with a person who has renounced the use of reason is like administering medicine to the dead.” Thomas Paine
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