Talk of The Villages Florida - View Single Post - Beware of Jenkins Mazda in Ocala
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Old 09-26-2013, 03:33 PM
saratogaman saratogaman is offline
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Default Latest dealer huckle

I've noticed in ads, web sites and mailers from many area dealers that they refer to the "Black Book" to determine trade-in value.
Today I received a mailer from a local dealer saying that my trade was worth $16,230 (according to Black Book) but that they would give me up to an additional $3,500 -- for a total of $19,730.
Guess what the Kelley Blue Book (around since the early 1900s) said my trade- in value was? Yep, exactly $19,730!
"Black Book" was set up for -- and probably by -- dealers.
Buyer beware!