View Full Version : Nike
Fraugoofy
09-09-2018, 02:09 AM
Guess Nike is hanging in there for now... thoughts?
Nike sales surge 31% in days after Colin Kaepernick ad unveiled, analyst says | Business | The Guardian (https://amp-theguardian-com.cdn.ampproject.org/v/s/amp.theguardian.com/sport/2018/sep/08/colin-kaepernick-nike-ad-sales-up?amp_js_v=a2&_gsa=1&usqp=mq331AQCCAE%3D#referrer=https%3A%2F%2Fwww.goo gle.com&_tf=From%20%251%24s&share=https%3A%2F%2Fwww.theguardian.com%2Fsport %2F2018%2Fsep%2F08%2Fcolin-kaepernick-nike-ad-sales-up)
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ColdNoMore
09-09-2018, 05:53 AM
It takes courage to stand up in the face of vitriolic opposition that are trying to change the real reason for Kaepernick's protest...and I think Nike did the right thing.
I also agree with this opinion piece.
Why Nike Did The Right Thing (http://www.tampabay.com/sports/2018/09/05/why-nike-did-the-right-thing-with-colin-kaepernick/)
What Nike gets, however, is that sometimes standing up for principles is more important than laying down for profits.
That's what makes this country, which was already great, the shining beacon it is around the world...and a dictator's (who at a minimum try to call critics fake, at worst have them jailed/executed)...worst nightmare. :ho:
Conversely, people also have the right to protest the protest...by burning Nike products they've already purchased.
Hopefully, they're smart enough...to take them off first. :D
graciegirl
09-09-2018, 05:53 AM
Guess Nike is hanging in there for now... thoughts?
Nike sales surge 31% in days after Colin Kaepernick ad unveiled, analyst says | Business | The Guardian (https://amp-theguardian-com.cdn.ampproject.org/v/s/amp.theguardian.com/sport/2018/sep/08/colin-kaepernick-nike-ad-sales-up?amp_js_v=a2&_gsa=1&usqp=mq331AQCCAE%3D#referrer=https%3A%2F%2Fwww.goo gle.com&_tf=From%20%251%24s&share=https%3A%2F%2Fwww.theguardian.com%2Fsport %2F2018%2Fsep%2F08%2Fcolin-kaepernick-nike-ad-sales-up)
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I read that and I think it is too early to tell. Maybe a surge of people who want to support the political issue buying products right away. It will take several months before this decision can truly be evaluated as an impact on sales in my opinion. This issue is causing people to react negatively on both sides of the aisle. Polls show that over half of Americans do not like kneeling during the anthem.
Poll reveals NFL ratings fell over national anthem protests | NFL | Sporting News (http://www.sportingnews.com/us/nfl/news/poll-reveals-nfl-ratings-fell-over-national-anthem-protests/11sdsijmvaeql1s3sndipeatdp)
Nike reputation declines after Colin Kaepernick ad, poll says - Business Insider (https://www.businessinsider.com/nike-reputation-hit-colin-kaepernick-ad-poll-says-2018-9)
nike stock prices - Bing (https://www.bing.com/search?q=nike+stock+prices&form=EDGHPT&qs=FT&cvid=037d95fd73f4475789700f12a669b5be&cc=US&setlang=en-US&elv=AY3%21uAY7tbNNZGZ2yiGNjfPK3NTLOwEmgCaipImsmqs0 kR11WQus%21jxKud0dnRcXQ%21CSNvMJbv%21Vy7R3pLeEySSq 1zYXfDK8iM%21NWxZXgLob&PC=DCTS)
And then there is this one, which says that "Old angry white guys" are not the demographics of Nike buyers. (My old white guy has several pairs, hmmmm) And I do too.
Kaepernick ads spark boycott calls, but Nike is seen as winning in the end | Reuters (https://www.reuters.com/article/us-nike-kaepernick/kaepernick-ads-spark-boycott-calls-but-nike-is-seen-as-winning-in-the-end-idUSKCN1LK1DK)
Us old Gantners will replace the Nikes with something else as soon as they wear out. Old habits die hard. Waste not, want not.
graciegirl
09-09-2018, 07:14 AM
18 Incredible Nike Demographic Segmentation - BrandonGaille.com (https://brandongaille.com/18-incredible-nike-demographic-segmentation/)
From the article above;
"
Here’s the problem that Nike faces right now. They are a top brand for older Millennials, Generation X’ers, and Baby Boomers because these are the generations that got to see athletes like Michael Jordan play in person. These names have become synonymous with the Nike brand and the nostalgia drives sales upward. Kids might think their parents are cool, but are they going to wear the same brand of shoes? Not usually. This means the targeted age demographics that are key to Nike’s growth are under-achieving because the brand is actually over-achieving outside of its targeted demographic segments."
Fredman
09-09-2018, 07:32 AM
I read that and I think it is too early to tell. Maybe a surge of people who want to support the political issue buying products right away. It will take several months before this decision can truly be evaluated as an impact on sales in my opinion. This issue is causing people to react negatively on both sides of the aisle. Polls show that over half of Americans do not like kneeling during the anthem.
Poll reveals NFL ratings fell over national anthem protests | NFL | Sporting News (http://www.sportingnews.com/us/nfl/news/poll-reveals-nfl-ratings-fell-over-national-anthem-protests/11sdsijmvaeql1s3sndipeatdp)
Nike reputation declines after Colin Kaepernick ad, poll says - Business Insider (https://www.businessinsider.com/nike-reputation-hit-colin-kaepernick-ad-poll-says-2018-9)
nike stock prices - Bing (https://www.bing.com/search?q=nike+stock+prices&form=EDGHPT&qs=FT&cvid=037d95fd73f4475789700f12a669b5be&cc=US&setlang=en-US&elv=AY3%21uAY7tbNNZGZ2yiGNjfPK3NTLOwEmgCaipImsmqs0 kR11WQus%21jxKud0dnRcXQ%21CSNvMJbv%21Vy7R3pLeEySSq 1zYXfDK8iM%21NWxZXgLob&PC=DCTS)
And then there is this one, which says that "Old angry white guys" are not the demographics of Nike buyers. (My old white guy has several pairs, hmmmm) And I do too.
Kaepernick ads spark boycott calls, but Nike is seen as winning in the end | Reuters (https://www.reuters.com/article/us-nike-kaepernick/kaepernick-ads-spark-boycott-calls-but-nike-is-seen-as-winning-in-the-end-idUSKCN1LK1DK)
Us old Gantners will replace the Nikes with something else as soon as they wear out. Old habits die hard. Waste not, want not.
Well said
billethkid
09-09-2018, 08:34 AM
Nike. Another subject politically or racially tainted to suit a bias.
billethkid
09-09-2018, 08:54 AM
Also the 31% increase is not an impressive number or accomplishment without a reference. If there were only 10 people buying on line and three more did the day after the announcement = 31% increase.
Without the basis the 31% is meaningless.
Bonnevie
09-09-2018, 09:12 AM
is Colin Kaepernick never to be allowed to work again? I don't understand the vitriol. I think the ad is well done and inspirational, not divisive in any way.
Chi-Town
09-09-2018, 09:25 AM
Remember when AMZN was being slammed for its deal with the USPS, not paying enough taxes, and it's indirect affiliation with WaPo? It closed at an all time high last week. Nike share holders needn't worry too much. Earnings drive the market in the long run.
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Bucco
09-09-2018, 10:09 AM
Nike. Another subject politically or racially tainted to suit a bias.
And Apple might be the next "victim" it appears.
Bucco
09-09-2018, 10:10 AM
Remember when AMZN was being slammed for its deal with the USPS, not paying enough taxes, and it's indirect affiliation with WaPo? It closed at an all time high last week. Nike share holders needn't worry too much. Earnings drive the market in the long run.
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Companies never had this fear before. "Private" ones.
Bucco
09-09-2018, 10:14 AM
And Harley is holing their own.
2BNTV
09-09-2018, 10:16 AM
IMHO - Daily Sun nailed it this morning with a cartoon of a man throwing his Nike's in the garbage pail with the caption, "just did it"! LOL
Nike is catering to its customer base. It's all about the money!
Bucco
09-09-2018, 10:18 AM
IMHO - Daily Sun nailed it this morning with a cartoon of a man throwing his Nike's in the garbage pail with the caption, "just did it"! LOL
Nike is catering to its customer base. It's all about the money!
MONEY is their responsibility to all shareholders. That is the way our economy is supposed to work
CWGUY
09-09-2018, 10:25 AM
It takes courage to stand up in the face of vitriolic opposition that are trying to change the real reason for Kaepernick's protest...and I think Nike did the right thing.
I also agree with this opinion piece.
Why Nike Did The Right Thing (http://www.tampabay.com/sports/2018/09/05/why-nike-did-the-right-thing-with-colin-kaepernick/)
That's what makes this country, which was already great, the shining beacon it is around the world...and a dictator's (who at a minimum try to call critics fake, at worst have them jailed/executed)...worst nightmare. :ho:
Conversely, people also have the right to protest the protest...by burning Nike products they've already purchased.
Hopefully, they're smart enough...to take them off first. :D
:icon_wink: Gotta buy them first..... can't we just smash a store front window and steal them? What if we promise not to touch the work boots?:confused:
Bucco
09-09-2018, 10:27 AM
:icon_wink: Gotta buy them first..... can't we just smash a store front window and steal them? What if we promise not to touch the work boots?:confused:
This sarcasm is about as valid as the one about the old angry men.
Generalization as both make are counter productive in every intelligent way
OrangeBlossomBaby
09-09-2018, 10:36 AM
MONEY is their responsibility to all shareholders. That is the way our economy is supposed to work
Exactly. And when the leader of a country (ANY country) tries to dictate what consumers should and shouldn't buy or what manufacturers should or shouldn't do for advertising - when the only criteria is "does it criticize ME or my personal interests?" then it's incumbent upon that country's citizens (any country, any citizens) to reject the dictation for as long as they are legally allowed to do so.
Because if they continue to ignore it - or comply - they will eventually cease having that right to reject it. That right will be eliminated. Along with others.
ColdNoMore
09-09-2018, 11:11 AM
:icon_wink: Gotta buy them first..... can't we just smash a store front window and steal them? What if we promise not to touch the work boots?:confused:
Subtly bringing up an old racist joke...is duly noted. :ohdear:
Which is actually an excellent example...of why Nike is doing the right thing.
Thanks for that. :thumbup:
ColdNoMore
09-09-2018, 11:13 AM
Exactly. And when the leader of a country (ANY country) tries to dictate what consumers should and shouldn't buy or what manufacturers should or shouldn't do for advertising - when the only criteria is "does it criticize ME or my personal interests?" then it's incumbent upon that country's citizens (any country, any citizens) to reject the dictation for as long as they are legally allowed to do so.
Because if they continue to ignore it - or comply - they will eventually cease having that right to reject it. That right will be eliminated. Along with others.
Well stated.
Too bad those that need to understand it the most, will either not get it...or will refuse to acknowledge it. :ohdear:
thomp679
09-09-2018, 11:13 AM
I read that and I think it is too early to tell. Maybe a surge of people who want to support the political issue buying products right away. It will take several months before this decision can truly be evaluated as an impact on sales in my opinion. This issue is causing people to react negatively on both sides of the aisle. Polls show that over half of Americans do not like kneeling during the anthem.
Poll reveals NFL ratings fell over national anthem protests | NFL | Sporting News (http://www.sportingnews.com/us/nfl/news/poll-reveals-nfl-ratings-fell-over-national-anthem-protests/11sdsijmvaeql1s3sndipeatdp)
Nike reputation declines after Colin Kaepernick ad, poll says - Business Insider (https://www.businessinsider.com/nike-reputation-hit-colin-kaepernick-ad-poll-says-2018-9)
nike stock prices - Bing (https://www.bing.com/search?q=nike+stock+prices&form=EDGHPT&qs=FT&cvid=037d95fd73f4475789700f12a669b5be&cc=US&setlang=en-US&elv=AY3%21uAY7tbNNZGZ2yiGNjfPK3NTLOwEmgCaipImsmqs0 kR11WQus%21jxKud0dnRcXQ%21CSNvMJbv%21Vy7R3pLeEySSq 1zYXfDK8iM%21NWxZXgLob&PC=DCTS)
And then there is this one, which says that "Old angry white guys" are not the demographics of Nike buyers. (My old white guy has several pairs, hmmmm) And I do too.
Kaepernick ads spark boycott calls, but Nike is seen as winning in the end | Reuters (https://www.reuters.com/article/us-nike-kaepernick/kaepernick-ads-spark-boycott-calls-but-nike-is-seen-as-winning-in-the-end-idUSKCN1LK1DK)
Us old Gantners will replace the Nikes with something else as soon as they wear out. Old habits die hard. Waste not, want not.
Well said
Nike is a global business which has almost twice the market share of its leading competitor Adidas. The momentarily rile from a narrow perspective of individuals who have an ill-conceived understanding of Nike's message will not impact Nike bottom line. In fact, it will only strengthen it with the continuous news cycle and free advertisement.
This debate continues to be a sad commentary on the part of the US population whose self-centered ignorance of what occurs outside of 'their' bubble and their view that all others should cater to their views or get out. Sad. So Sad.
Nike - Statistics & Facts | Statista (https://www.statista.com/topics/1243/nike/)
ColdNoMore
09-09-2018, 11:15 AM
Nike is a global business which has almost twice the market share of its leading competitor Adidas. The momentarily rile from a narrow perspective of individuals who have an ill-conceived understanding of Nike's message will not impact Nike bottom line. In fact, it will only strengthen it with the continuous news cycle and free advertisement.
This debate continues to be a sad commentary on the part of the US population whose self-centered ignorance of what occurs outside of 'their' bubble and their view that all others should cater to their views or get out. Sad. So Sad.
Nike - Statistics & Facts | Statista (https://www.statista.com/topics/1243/nike/)
:boom:
:BigApplause:
graciegirl
09-09-2018, 11:16 AM
Exactly. And when the leader of a country (ANY country) tries to dictate what consumers should and shouldn't buy or what manufacturers should or shouldn't do for advertising - when the only criteria is "does it criticize ME or my personal interests?" then it's incumbent upon that country's citizens (any country, any citizens) to reject the dictation for as long as they are legally allowed to do so.
Because if they continue to ignore it - or comply - they will eventually cease having that right to reject it. That right will be eliminated. Along with others.
I think said leader just wanted them fired.
In any corporation that I have been involved with, or my husband or children and grandchildren and we all have been involved with some big ones, these corporations expect you to fit their criteria of behavior and dress, if you disagree and don't than you are out of a job.
I believe our "leader" said Fire the S.O.B.s". And I have to say I agreed with him and I betcha so would the large majority of Villagers.
Chi-Town
09-09-2018, 11:26 AM
Well, if anything the Nike flap has sidelined the assault on Christmas cable crew.
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