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-   -   That didn't last long, CrackerBarrel does a "New Coke". (https://www.talkofthevillages.com/forums/current-events-news-541/didnt-last-long-crackerbarrel-does-new-coke-360927/)

Eg_cruz 08-28-2025 05:25 AM

Quote:

Originally Posted by Retiredsteve (Post 2456933)
What language was on the peg game? As far as I remember it was only numbers or is that made up? If you had a business that was losing sales what would you do to solve it? I, for the life of me, cannot understand how changing the logo proved they were "woke", whatever that is.

I think you need to look up the reason beside the Cracker Barrel remodels and the agenda from the CEO.
The peg game said you should be embarrassed if you left 4 or more. We always make fun with it.

Kelevision 08-28-2025 05:33 AM

Everyone who’s “worked up” about why people are “worked up” about NOT liking the logo ( if that’s even a thing) are hilarious because YOU’RE DOING THE EXACT SAME THING…. Lol Nobody is complaining about the logo. It’s the companies way to get in the news to draw attention, to get more customers. The only actual people worked up, are the ones who didn’t want the logo change. Personally, I couldn’t care less about any logo

Lisanp@aol.com 08-28-2025 07:35 AM

Were on a road trip this past weekend and stopped at 7:20pm on Saturday. After waiting 30 minutes for a table (pretty standard), we were told they were out of Chicken and Dumplings, Fried Chicken (the entree of the day BTW), and Pot Roast. When I questioned "is this typical?" the servers response was "Yes, on a Saturday. We close at 10 and don't want to throw stuff away" Really? So, you are extremely busy and have a 30-minute wait for a table, are open for over 2 more hours, and you don't wish to serve what the customer would like to eat? Oh, and they didn't have corn bread either so I said what is the excuse there as it only takes 20 minutes to bake a muffin and her response was "no, it takes 30 minutes and then they have to cool". This was a 4-star server
IMO, Cracker Barrel has much bigger issues then the Denny's logo snafu!

rickaslin 08-28-2025 10:18 AM

Fire the CEO
 
Quote:

Originally Posted by retiredguy123 (Post 2456902)
Good decision. The next step should be to fire the CEO.

Agree , how can the CEO keep her job after costing them millions of dollars because of a decision she made. !!

CoachKandSportsguy 08-28-2025 11:32 AM

certain "active" investors sold the stock in a reaction to get out prior to similar financial results to other "woke" interpreted corporate actions, which have backfired with slowing sales by its customer base. This type of investment reaction is very normal in today's environment. Knowing your customer base is extremely important. . and investors who have factored company's customer base would expect that this announcement might affect their customer base in a negative way.

shoot first, ask questions later. .

The "active" investors know who the CEO is, know the customer/consumer sensitivities by company, and have sales and profit projections which provide a present and future value of the company, sold enough shares into a balanced supply/demand moment to move the stock lower. . . that is all. . nothing more, nothing else. .

simple as that. .

OrangeBlossomBaby 08-28-2025 12:27 PM

Quote:

Originally Posted by Kelevision (Post 2457184)
Everyone who’s “worked up” about why people are “worked up” about NOT liking the logo ( if that’s even a thing) are hilarious because YOU’RE DOING THE EXACT SAME THING…. Lol Nobody is complaining about the logo. It’s the companies way to get in the news to draw attention, to get more customers. The only actual people worked up, are the ones who didn’t want the logo change. Personally, I couldn’t care less about any logo

And of course the people worked up about the change, didn't take even a peek at the history of the logo. If they had, they would've learned that the barrel and Uncle Herschel didn't appear on their sign until TEN YEARS after they first opened for business.

So did they start out "woke?" Or is this whole "go woke and go broke" just a lot of gullible people believing what some twitter trolls post on social media?

justjim 08-28-2025 01:39 PM

I suppose people thought CB was changing lanes (and perhaps they were) with a new logo and store decor. What would be next? Perhaps bankruptcy! Good to know that probably won’t’ happen because it’s hard to find country food anywhere any more. To each their own. Fore.

MorTech 08-28-2025 03:27 PM

I like her DEI clown costume glasses...Now if she would wear a red rubber nose it would be perfect.

Who appointed her CEO? Who appointed the BoD? How are any of these goofs qualified?

BrianL99 08-28-2025 04:53 PM

Quote:

Originally Posted by Topspinmo (Post 2457062)
I’ve got one example…. ME. They been closing stores for few years IMo due to mismanagement. Imagine that restaurant running out item on menu in middle of day. I could care less about logo changes. If management not managing it makes no difference.

Unrelated to the discussion.

The change in logo didn't affect your decision to patronize the business, by your own admission.

tophcfa 08-28-2025 08:28 PM

I’m confused on why the logo, and backlash against changing the logo, has anything to do with “Woke” or politics. The logo has nothing to do with race, religion, sexual orientation, etc…. It’s just an older gentleman sitting in a rocking chair with his elbow resting on a barrel. How could that possibly offend someone? In my opinion, this is just a generational difference. Older folks, who generally don’t like change, and are a staple patron of the establishment, prefer things to remain unchanged. Apparently, the management of the establishment thought a more generic logo would attract a younger clientele and wouldn’t turn off their long time customers, and they were wrong. Personally, I couldn’t care less what their logo is, as long as they continue to let travelers spend the night sleeping in their vehicle in their parking lot. Over the years, I’ve saved a lot of money on hotels by sleeping in the back of my truck, with the cap on, in their parking lot. In return for using their parking lot, I always grab a meal and coffee to go, so it works for both parties.

MorTech 08-29-2025 01:07 AM

DEI/Wokeism is literally the triumph of emotion over reason. It is the depreciation of rational adults and the elevation of bumbling over-grown clownish and frivolous children. This situation is just the logical outcome of "Equality".

Bill14564 08-29-2025 05:40 AM

Quote:

Originally Posted by MorTech (Post 2457433)
DEI/Wokeism is literally the triumph of emotion over reason. It is the depreciation of rational adults and the elevation of bumbling over-grown clownish and frivolous children. This situation is just the logical outcome of "Equality".

Any chance of explaining how that relates to the simplification of a logo to make it more identifiable on today's small screens? Or is that simply the fallback accusation when there is no other explanation for feigned outrage?

BrianL99 08-29-2025 07:13 AM

Quote:

Originally Posted by tophcfa (Post 2457430)
I’m confused on why the logo, and backlash against changing the logo, has anything to do with “Woke” or politics.

... Older folks, who generally don’t like change, and are a staple patron of the establishment, prefer things to remain unchanged. Apparently, the management of the establishment thought a more generic logo would attract a younger clientele and wouldn’t turn off their long time customers, and they were wrong.

.

Except that wasn't what happened.

Haggar 08-29-2025 08:11 AM

Quote:

Originally Posted by ThirdOfFive (Post 2456901)
Dumping the old guy in the chair was a symptom, not the cause of anything.

Dumping the old guy was in line with their trying to appeal to a younger population. That's why they redid stores to try to open them up, make them brighter, remove
the excess memorabilia. When it is broke you make changes. You can't keep doing the same things and hope that things will change. Kudos to management - some things work, some things don't.

Pugchief 08-29-2025 10:54 AM

Quote:

Originally Posted by MorTech (Post 2457433)
DEI/Wokeism is literally the triumph of emotion over reason. It is the depreciation of rational adults and the elevation of bumbling over-grown clownish and frivolous children. This situation is just the logical outcome of "Equality".

Not to split hairs, but I think you meant EQUITY. Equality is good; it allows everyone an equal opportunity. Equity guarantees equal outcomes, often to the detriment of some of the parties.

CoachKandSportsguy 08-29-2025 12:24 PM

The customer base is typically older who like country cooking/food. The "perceived" change removed the older part of the logo, which people interpreted as offending the current customer base, which when similar behavior has happened at other business lately, has not met expectations. . The new CEO came from Taco Bell, and the founder was interviewed and questioned how a Taco Bell CEO understood country cooking?

The country cooking older customers tend to be much more conservative than other customer bases, and then the extrapolation occurred to include "woke" as the action against the older customers. . yes, looking at us!

here's her corporate history: How I Got Here Julie Masino

So she made the same mistake hundreds of executives make: I did X at my prior company which was very successful, I will do X again at the next company expecting the same success. She made a mistake, quickly owned up to it, changed the logo back, and learned she needs to focus on the actual part of the business which customers like.

not worth my time nor energy beating this horse any deader. .


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