Maybe go to Publix for a donut. They have some good ones.

Be happy they had a sign out front. When I went there for party donuts during normal business hours the door was locked, a guy was inside going shush and holding a finger over his mouth. He mouthed ‘ staff meeting today’. I stayed … until he opened the door. He told me no donuts.. staff meeting. I told he needed a sign out front so customers didn’t waste time waiting .. during business hours.

Guess they thought you were only a customer so not important

First off, Dunkin is a great company. Grew up with it and it is still headquartered south of Boston. I will say the donuts are not their first priority these days (thus why it’s been reimagined to Dunkin...from Dunkin Donuts). I remember when they were cooked on site instead of the central manufacturing facilities used today. If it’s even a possibility, for a franchisee, you need 250K in liquid assets and a net worth of 500K per store (depending on market). These are not mom and pop stores....they’re money makers.


That said and to the OP post....I’m guessing what you experienced was just bad communication or lack there of. Marketing has nothing to do with it.

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“Marketing” Definition…

Marketing encompasses every part of a plan to turn a prospective consumer into a happy and satisfied customer. It includes everything from market research to advertising. The goal of marketing is to convince a person that your product is worth investing in, establish brand loyalty and increase overall sales.


This definition said, my experience, and others there- confused as I was - did not promote a positive experience or view of this particular DD location. What was so peculiar to me at that time was that this BW location does a great business, foibles and all. So one would assume a simple sign explaining why they are closed would have eliminated this entire TOTV posting.

Our daughter used to work for a digital marketing firm in Boston that had DD as their client. The company dropped Doughnuts from their name, and went to just Dunkin’, because they wanted a more health conscious image and didn’t want to be associated with an extremely unhealthy product made out of white flour, fried in grease, and coated with sugar (a diabetic nightmare). Their profit margin is in coffee. We prefer to brew our own coffee, but if I were looking to buy a cup and had the option, I would choose Dunkin’ over Starbucks every time. Their hot french vanilla with cream, and no sugar, is delicious.

Or stay home and enjoy, LOL