Originally Posted by CharlieRoy (Post 1881696)

After a 38 year career in the appliance industry, I learned a few things. Big box stores offer selection (in showroom) and seemingly attractive pricing, but most use 3rd party delivery and service companies, so they are less invested in the process than independent dealers. Based on our surrounding area, these are the most convenient. However, several independent appliance dealers in outlying areas, such as the Orlando market, will deliver here with their own employees, and some employ service technicians. If you go the independent route, consider Aggressive Appliance, Southeast Steel, and Famous Tate. Regarding brands, here is the latest: Samsung & LG are large brands owned by South Korean conglomerates of the same names. Some appliances produced in North America, others imported from various factories in Asia. These brands focus on style and gimmicky features, but performance may be not meet your expectations. GE was purchased several years ago by Haier of China, producing some in North America and others in Asia, but operates factory backed service in many parts of the country. Whirlpool owns several brands, including Whirlpool, Maytag, Amana, KitchenAid, and Jenn-Air, which are mostly produced in North America. The other major producer, Electrolux, sells most products under the Frigidaire brand, which has multiple premium sub-brands such as Gallery, and Professional. From here you move into ultra premium brands such a Wolf, Viking, Sub-Zero, etc. In my experience, the ultra premium brands offer style and material upgrades, but not necessarily performance and durability advantages over mainstream brands. I find that the sweet spot for performance, durability, value lies in the upper levels of mainstream brands, such as Frigidaire Gallery & Professional, Whirlpool Gold & KitchenAid, GE Profile. Bottom line, it is worth the drive to the independents, who will match price, fully explain the products, and provide better after sales service. You may consider sites other than Consumer Reports, such as Reviewed.com or CNET.com as these seem to be less closely tied to specific manufacturers and may have a more balanced review. Good luck!