Paying a premium on new Kia and Nissan
 

I was looking at new Nissan Rogues and Kia Sportage. Both cars have a surcharge above MSRP. KIA is $4995 and Nissan was $2995. They say it is because of supply and demand issues.

Not according to Kelly Blue Book, kbb.com. The fair value price for both of those vehicles is about $500 less than the MSRP.

Sounds like you went to Jenkins.

Or Bill Bryan

Phillips isn't much better. $1,500 market adjustment fee, and 1,300 delivery fee....AHHH

If these are local dealerships I would just walk. Same thing happened to us looking for a Toyota in the bubble Ocala and Leesburg. Travelled to Tampa got the vehicle we wanted in 2022 no markup

Same here but I went to Clearwater - no games or surprises with Autonation

Ridiculous. They insult customers intelligence. Go elsewhere. Try Costco car buying service included with membership. Gives you a place to start

Check out other dealerships. We have even driven out of state to save a bundle of money

BS sales tactic!

Phillips Buick had a $10,000 marketing adjustment on a 2023 Buick Enclave. I told salesman that comes off before we start talking or I walk. It was immediately removed.

Insulting to a sentient being!!


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:censored:

After I quit My road job in late 70’s I sold cars for a very short period of time, The game du jour was to screw old people…I can imagine what kind of target the villagers are these days with the expansion of the hooray for me and ef you mentality…

Bought at DeLuna in Ocala in February, it had a market adjustment addon, that was removed before we even started talking about price. Sometimes I think they just put it there to see what they can get away with....

No effing way
 

Phillips tried this on me too. $7950 “market adjustment” on top of full MSRP for a new Canyon. I looked at the manager and asked if he serious or crazy? I’ve bought new vehicles for decades and never paid even close to the MSRP. You will never see me in that dealership again.

Forbes. You may already be a member of a car-buying service and not even realize it. For example, if you’re a member of Costco, Sam’s Club, AAA or even a credit union, you have access to purchase certain manufacturer models at discounted pricing. Chase Bank also offers a service through its partnership with TrueCar, a national car-buying service.

Some perks of using your membership for a car-buying service include:

Special pricing: After you enter your make and model features online, the company begins a search of its certified dealer networks. The quid pro quo is that the dealerships offer low, designated vehicle special pricing in exchange for referrals from the membership program.
Vehicle advice: Plus, if the vehicle you want is not available, the company representatives can advise you on best-in-class features of similar makes and models you have not considered that are part of its multi-manufacturer participating dealer network.
Tip: Even though you’re locking in the price of the vehicle with your club membership, the dealership salesperson will take the opportunity to upsell you on warranties, insurance products and more. Just keep in mind that these are optional, not mandatory, so don’t feel pressured to take on these extra costs.

I have had good results with COSTCO.

In the fall of 2016 I ordered a 2017 BMW X5 50i to my personal specs. It ended up being $548 over dealer cost, way below MSRP. The salesman made a small calculation error in my favor which they honored. That sale was at a convenient dealer COSTCO recommended.

Then in July of 2022 I ordered a 2023 BMW X5 M50i. That was when all the shortages were occurring. Best COSTCO could do was MSRP at two somewhat distant dealers. My convenient dealership wanted $10K over MSRP. I told them I had two other dealers at MSRP and they finally agreed to that price.

These are strange times.