[Bill14564]

Originally Posted by tophcfa

See the link in posts #42 & 44. A Mickey D’s in Danbury, CT is $16.89.

Seems like there may be a "rest of the story" to both of the high prices in the article. One came about by choosing the premium sandwich and the highest price on the menu and the other was at a rest area in one of the most expensive areas on the east coast. They are real prices, but neither are exactly what the typical McD's customer would order.

[Rainger99]

Originally Posted by Bill14564

Seems like there may be a "rest of the story" to both of the high prices in the article. One came about by choosing the premium sandwich and the highest price on the menu and the other was at a rest area in one of the most expensive areas on the east coast. They are real prices, but neither are exactly what the typical McD's customer would order.

Not sure if I would call this - or any sandwich at McDonald’s - a “premium” sandwich.

What McDonald's New Smoky BLT Quarter Pounder Tastes Like

When it comes down to it, this isn’t super novel; it’s similar to a Quarter Pounder Deluxe (which has mayo, ketchup, lettuce, tomato, onion), except it adds bacon, subs out the usual condiments for the new sauce, and there’s no onion.

[CoachKandSportsguy]

Originally Posted by Rainger99

Less than 3 weeks ago, I bought a large coke for $1.59. Today, it was $2.69 for a large and a small was $1.89.

That is about a 70% increase in less than 3 weeks.
Is there a sugar shortage or was there an increase in the minimum wage?
Hopefully other restaurants don’t follow along.

From a marketing finance point of view, there may be more to the story,
which we don't know:

Are there more than average people coming in to just buy only a large soda?
Are they increasing prices to push people towards an app?
Are there some labor cost increases to fully staff in this area?
Is there a seasonality issue which we don't know about in the area's buying habits?
is the realized profit less than budget and need to make up dollars?
did they miscalculate the price elasticity of their offerings?
Are they still making up for the few individual drop outs with the lunch crowd?

There are a lot of issues with retail food industries which are very under appreciated / unknown to patrons, so large changes mean something for the business, but what, we are really just grasping at straws or fries.

retired finance guy

[Topspinmo]

Originally Posted by Sandy and Ed

Just go to Burger King….or any of a number of cheap alternative fast food lunch places. It’s not like we are talking epicurean feasts here. It’s a burger and fries and colas!!

And stale buns. When bun falls apart you know it well over due….

[OrangeBlossomBaby]

Originally Posted by tophcfa

See the link in posts #42 & 44. A Mickey D’s in Danbury, CT is $16.89.

So you're arguing the "price of tea in China" side of the debate?

[OrangeBlossomBaby]

Originally Posted by CoachKandSportsguy

From a marketing finance point of view, there may be more to the story,
which we don't know:

Are there more than average people coming in to just buy only a large soda?
Are they increasing prices to push people towards an app?
Are there some labor cost increases to fully staff in this area?
Is there a seasonality issue which we don't know about in the area's buying habits?
is the realized profit less than budget and need to make up dollars?
did they miscalculate the price elasticity of their offerings?
Are they still making up for the few individual drop outs with the lunch crowd?

There are a lot of issues with retail food industries which are very under appreciated / unknown to patrons, so large changes mean something for the business, but what, we are really just grasping at straws or fries.

retired finance guy

More likely the less expensive price was a sale price, and the sale is over.

[CoachKandSportsguy]

Originally Posted by OrangeBlossomBaby

More likely the less expensive price was a sale price, and the sale is over.

Could be part of price testing for the elasticity factor by product. .

could be a variety of reasons.

[Rainger99]

Originally Posted by OrangeBlossomBaby

More likely the less expensive price was a sale price, and the sale is over.

If it was a sale price, it must have been a year long sale.

Grocery stores, department stores, and big box stores have sales. I have never known a fast food restaurant to have a sale price on an item. Although I have seen them have lower prices on their app from the prices listed in the store.

[Rainger99]

According to this article, menu prices in September rose by 6 percent over the same period in 2022.

That makes the 70% increase at McDonald’s even more astonishing.


Fast Food Is Becoming More Expensive

[pauld315]

There are many sit down restaurants around that have specials where you can eat for about the same as McD's now, I never go to McD's etc when I have an option like that. Take a look at Millers Ale House specials menu for an example.

[Bilyclub]

Originally Posted by defrey12

Okay, my question is why do y’all know so much about the prices at McDonalds…let alone when they increase? Looking at most of y’all’s waistlines, it appears you could afford to spend a little less time there anyway.

You obviously don't live in TV. Most of the old people are active and relatively fit. So take your nonsense and skedaddle.