[OhioRaised]

Would like thoughts from those that have sold a house by owner here. I’ve put my home on Zillow, a few By Owner websites on Facebook, word of mouth and have a sign in the window. I’m offering a buyer’s agent commission, too. Most of my inquiries so far have been agents looking for listings and scam artists. How did you market your home? Did an ad on TOTV work for you? Home is in a great location, good floor plan, fair price and newer (3 yrs old) but my problem is getting eyes on it. Help!

[JohnN]

Daily Sun ad and an open house. The newspaper may not be "newsy" but it's the real estate marketing link to folks.
Also, tell your neighbors/friends to pass the world, they may know someone in the market.

[Babubhat]

Ad should state no listing agents. They will say anything to meet in person and annoy you. Put a professional video up!! Goldwingnut may offer the service. Will cull the time wasters. Use google voice and disposable email.You can permanently block numbers.

It’s a grind right now

[melpetezrinski]

Originally Posted by OhioRaised

Would like thoughts from those that have sold a house by owner here. I’ve put my home on Zillow, a few By Owner websites on Facebook, word of mouth and have a sign in the window. I’m offering a buyer’s agent commission, too. Most of my inquiries so far have been agents looking for listings and scam artists. How did you market your home? Did an ad on TOTV work for you? Home is in a great location, good floor plan, fair price and newer (3 yrs old) but my problem is getting eyes on it. Help!

Is that "fair price" determined by you or by an independent party? Post the address here and I'm sure you will get a good indication on whether it's a fair price. Marketing IS important but price is so much more important. You need to get on the MLS. Pay a company like Beycome $99 to get on the MLS and you will get more leads. However, if it's not priced right, you will just get more of the same, realtors that will try and "buy" the listing.

[OhioRaised]

Originally Posted by melpetezrinski

Is that "fair price" determined by you or by an independent party? Post the address here and I'm sure you will get a good indication on whether it's a fair price. Marketing IS important but price is so much more important. You need to get on the MLS. Pay a company like Beycome $99 to get on the MLS and you will get more leads. However, if it's not priced right, you will just get more of the same, realtors that will try and "buy" the listing.

Good advise. My friend is an MLS Realtor here and would have priced it 15K higher. I just listed it this weekend so just looking for more ways to market it.

[retiredguy123]

Originally Posted by OhioRaised

Would like thoughts from those that have sold a house by owner here. I’ve put my home on Zillow, a few By Owner websites on Facebook, word of mouth and have a sign in the window. I’m offering a buyer’s agent commission, too. Most of my inquiries so far have been agents looking for listings and scam artists. How did you market your home? Did an ad on TOTV work for you? Home is in a great location, good floor plan, fair price and newer (3 yrs old) but my problem is getting eyes on it. Help!

There is no such thing as a buyer's agent commission. Buyers don't have agents, sellers do. Also, if someone makes an offer, do you have a sales contract for them to sign and a third party, like a title company, to accept and deposit the earnest money into an escrow account? Why not just list the house with an experienced professional real estate agent?

[Babubhat]

Realtors overprice it to get the listing. Then you are stuck for 3 months.You need at least three opinions with recent comps. I had one joker says my house worth 100k more. Rarely works in your favor,

The only reality in selling is price solves the problem. Better taking 5 percent off now than paying a commission. Buyer is going to expect it anyway.

[manaboutown]

Originally Posted by OhioRaised

Would like thoughts from those that have sold a house by owner here. I’ve put my home on Zillow, a few By Owner websites on Facebook, word of mouth and have a sign in the window. I’m offering a buyer’s agent commission, too. Most of my inquiries so far have been agents looking for listings and scam artists. How did you market your home? Did an ad on TOTV work for you? Home is in a great location, good floor plan, fair price and newer (3 yrs old) but my problem is getting eyes on it. Help!

I know people who several times have listed a house in MLS through an inexpensive listing service. They tell me finding and paying a good professional photographer/videographer is key. They, too, will pay the buyer's agent's commission. By statue, buyers agents are allowed in Florida.

"(a) Authorized brokerage relationships.—A real estate licensee in this state may enter into a brokerage relationship as either a transaction broker or as a single agent with potential buyers and sellers."

From: Statutes & Constitution
:View Statutes
:

Online Sunshine

"The National Association of Exclusive Buyer Agents (NAEBA) is a professional organization of real estate buyer agents and buyer brokers who only represent home buyers.
Members of NAEBA do not accept listings, advertise properties for sale or represent sellers at any time. By providing exclusive fiduciary duties to home buyers, NAEBA members avoid the conflict of interests that arise when the same firm attempts to represent both buyers and sellers.

NAEBA was formed in the mid-1990s after industry lobbyists redefined how agency works. The creation of dual agency was a big win for traditional real estate brokerages, allowing the collection of real estate commissions from both the buying and selling side of the transaction, but it left home buyers at a serious disadvantage.

NAEBA was created to fill the void faced by home buyers and to provide a professional association that would further the standards and ethics of fiduciary duty to buyer-clients. Exclusive Buyer Agents are recommended by HUD, Kiplingers, Consumer Reports, the Consumer Federation of America, NerdWallet and many other entities and publications." From: About - NAEBA

[retiredguy123]

Originally Posted by manaboutown

I know people who several times have listed a house in MLS through an inexpensive listing service. They tell me finding and paying a good professional photographer/videographer is key. They, too, will pay the buyer's agent's commission. By statue, buyers agents are allowed in Florida.

"(a) Authorized brokerage relationships.—A real estate licensee in this state may enter into a brokerage relationship as either a transaction broker or as a single agent with potential buyers and sellers."

From: Statutes & Constitution
:View Statutes
:

Online Sunshine

"The National Association of Exclusive Buyer Agents (NAEBA) is a professional organization of real estate buyer agents and buyer brokers who only represent home buyers.
Members of NAEBA do not accept listings, advertise properties for sale or represent sellers at any time. By providing exclusive fiduciary duties to home buyers, NAEBA members avoid the conflict of interests that arise when the same firm attempts to represent both buyers and sellers.

NAEBA was formed in the mid-1990s after industry lobbyists redefined how agency works. The creation of dual agency was a big win for traditional real estate brokerages, allowing the collection of real estate commissions from both the buying and selling side of the transaction, but it left home buyers at a serious disadvantage.

NAEBA was created to fill the void faced by home buyers and to provide a professional association that would further the standards and ethics of fiduciary duty to buyer-clients. Exclusive Buyer Agents are recommended by HUD, Kiplingers, Consumer Reports, the Consumer Federation of America, NerdWallet and many other entities and publications." From: About - NAEBA

Buyers agents are allowed by law, but rarely does a buyer pay a commission on a real estate sale. In almost all transactions I have seen, the commission is paid by the seller.

[manaboutown]

Originally Posted by retiredguy123

Buyers agents are allowed by law, but rarely does a buyer pay a commission on a real estate sale. In almost all transactions I have seen, the commission is paid by the seller.

That is so for me as well. The buyer's agent is paid from funds received from the sale. I cannot recall a buyer paying an agent separately although it may happen on rare occasions.

[retiredguy123]

Originally Posted by Babubhat

Realtors overprice it to get the listing. Then you are stuck for 3 months.You need at least three opinions with recent comps. I had one joker says my house worth 100k more. Rarely works in your favor,

The only reality in selling is price solves the problem. Better taking 5 percent off now than paying a commission. Buyer is going to expect it anyway.

If the agent overprices the house, and they bring you a lower offer, you can renegotiate the commission. I did that on the last house I sold. Also, I always insist on a clause in the listing agreement that, if I lose confidence in the agent or the broker, I can fire them. No three month or six month lock in.

[manaboutown]

Originally Posted by Babubhat

Realtors overprice it to get the listing. Then you are stuck for 3 months.You need at least three opinions with recent comps. I had one joker says my house worth 100k more. Rarely works in your favor,

The only reality in selling is price solves the problem. Better taking 5 percent off now than paying a commission. Buyer is going to expect it anyway.

A house going stale due to overpricing many times results in it eventually selling for a lower price than it would have brought had it been initially priced correctly. Add the carrying cost for several months and it is a lose-lose proposition.

[OhioRaised]

Perhaps I am wording it wrong. We will pay the buyers agent 2.5%. So, we are willing to work with an MLS agent if an agent brings us a buyer.

The point of my post is to get successful marketing ideas.

[retiredguy123]

In The Villages, it seems like frequent open houses are the way to go.

[manaboutown]

Originally Posted by OhioRaised

Perhaps I am wording it wrong. We will pay the buyers agent 2.5%. So, we are willing to work with an MLS agent if an agent brings us a buyer.

The point of my post is to get successful marketing ideas.

Your original post is clear.

My suggestion is get some professional photos taken and use an inexpensive listing service to get it into MLS with the high quality photos taken by the pro. The folks I know last paid about $800 maybe three years ago. These days a video is also likely important. Get photos and videos from a drone showing how the house, yard and neighborhood look. Get photos and videos of a nice view, sunrise/sunset. "One picture is worth a thousand words" as we all know. IMO low quality photos lose deals. They are worse than no photos at all.

My daughter in CA put a purchase contract on a house she had not yet visited in person in MD due to the wonderful photos in its MLS listing which really caught her attention as she had been looking for some time. She jumped on it and had her buyer's agent tour the house taking videos and making comments.