LOUD commercials now illegal, stay CALM

Closed Thread
Thread Tools
  #1  
Old 12-13-2012, 10:49 AM
blueash's Avatar
blueash blueash is offline
Sage
Join Date: Jan 2008
Posts: 3,228
Thanks: 238
Thanked 3,195 Times in 839 Posts
Default LOUD commercials now illegal, stay CALM

Great News. Effective today the CALM act is law. Commercial Audio Loudness Mitigation requires that TV stations satellite and cable not have commercials that are louder than the regular programming. Enforcement will be done in response to consumer complaints. That means us. The FCC is charged with regulation. If you believe a commercial is too LOUD then please file. More information is available at the FCC website:

Loud Commercials and the CALM Act | FCC.gov

It includes the specific information the FCC requests for their evaluation and a link to the online complaint form.
If you want to actually read the law it is here:
http://www.gpo.gov/fdsys/pkg/PLAW-11...111publ311.pdf
  #2  
Old 12-13-2012, 10:56 AM
2BNTV's Avatar
2BNTV 2BNTV is offline
Sage
Join Date: Mar 2010
Posts: 10,712
Thanks: 1
Thanked 134 Times in 61 Posts
Default

Effective today!!!!! Thank goodbness they are finally doing something about loud commercials.

There have been times when I was almost asleep and then have a loud commercial jolt me awake. It is also a pain to continually have to adjust the volumn.
__________________
"It doesn't cost "nuttin", to be nice". MOM

I just want to do the right thing! Uncle Joe, (my hero).
  #3  
Old 12-13-2012, 03:42 PM
Mudder Mudder is offline
Gold member
Join Date: May 2010
Posts: 1,454
Thanks: 0
Thanked 55 Times in 30 Posts
Default

YEA !!! Hope Comcast is listening.
  #4  
Old 12-13-2012, 04:20 PM
Here2Stay Here2Stay is offline
Senior Member
Join Date: Sep 2011
Posts: 144
Thanks: 0
Thanked 4 Times in 3 Posts
Default Commericals

That bill was signed 4 years ago, within 3 weeks after Obama took office, what took so long for it to come into effect. Just wondered
  #5  
Old 12-13-2012, 04:23 PM
njbchbum's Avatar
njbchbum njbchbum is offline
Sage
Join Date: Feb 2009
Location: Summer at the Jersey Shore, Fall in New England [Maine], Winter in TV!
Posts: 5,633
Thanks: 3,060
Thanked 753 Times in 256 Posts
Default

Quote:
Originally Posted by 2BNTV View Post
Effective today!!!!! Thank goodbness they are finally doing something about loud commercials.

There have been times when I was almost asleep and then have a loud commercial jolt me awake. It is also a pain to continually have to adjust the volumn.
'they' aren't going to do anything about it until the consumer calls to report a loud commercial! bah humbug! do 'they ' think that's all consumers have to do? sheesh! :/
__________________
Not sure if I have free time...or if I just forgot everything I was supposed to do!

  #6  
Old 12-13-2012, 06:21 PM
blueash's Avatar
blueash blueash is offline
Sage
Join Date: Jan 2008
Posts: 3,228
Thanks: 238
Thanked 3,195 Times in 839 Posts
Default

Quote:
Originally Posted by Here2Stay View Post
That bill was signed 4 years ago, within 3 weeks after Obama took office, what took so long for it to come into effect. Just wondered
Bill was proposed in 2008, finally passed in fall 2010. The House and Senate bill differred and they were reconciled and sent to President Obama who signed the law in Dec 2010 (two years ago not 4). The law required the FCC to establish rules then allow public comment then go into effect one year later to give the industry time to come into compliance and as per the wikipedia page:

On May 27, 2011, the FCC released a Notice of Proposed Rulemaking (NPRM), Media Bureau (MB) Docket 11-93, to implement the CALM Act. Comments were due July 8, 2011, and reply will be due on July 21, 2011. Twelve parties filed comments. Those comments are now available in the FCC's Electronic Comment Filing System (ECFS), as will be the reply comments, when due. The FCC will then issue a Report and Order (R&O) adopting rules to implement the CALM Act. The FCC had until December 15, 2011, to do so. The Commission's rules become effective one year from when they were adopted.

The FCC adopted the rules on December 13, 2011. They took effect on December 13, 2012. Television viewers are asked to report loud commercials that violate this bill to the FCC
  #7  
Old 12-14-2012, 07:28 AM
PaPaLarry PaPaLarry is offline
Gold member
Join Date: Oct 2011
Location: From New Hampshire Live in Caroline
Posts: 1,342
Thanks: 38
Thanked 9 Times in 8 Posts
Default

Does this mean it starts immediatly, or is there a set date???????
  #8  
Old 12-14-2012, 08:11 AM
Mudder Mudder is offline
Gold member
Join Date: May 2010
Posts: 1,454
Thanks: 0
Thanked 55 Times in 30 Posts
Default

Hooray, no loud commercials last night. Now wasn't that simple....ridiculous that it took so long. Glad it has happened tho.
  #9  
Old 12-14-2012, 08:50 AM
senior citizen senior citizen is offline
Sage
Join Date: Sep 2008
Posts: 4,813
Thanks: 0
Thanked 4 Times in 4 Posts
Default

Quote:
Originally Posted by blueash View Post
Great News. Effective today the CALM act is law. Commercial Audio Loudness Mitigation requires that TV stations satellite and cable not have commercials that are louder than the regular programming. Enforcement will be done in response to consumer complaints. That means us. The FCC is charged with regulation. If you believe a commercial is too LOUD then please file. More information is available at the FCC website:

Loud Commercials and the CALM Act | FCC.gov

It includes the specific information the FCC requests for their evaluation and a link to the online complaint form.
If you want to actually read the law it is here:
http://www.gpo.gov/fdsys/pkg/PLAW-11...111publ311.pdf

We were really happy to hear that on the news last evening.
Thanks for sharing........

It's certainly about time, as those commercials are too loud.
  #10  
Old 12-14-2012, 11:59 AM
Mack184 Mack184 is offline
Veteran member
Join Date: Sep 2012
Posts: 621
Thanks: 0
Thanked 1 Time in 1 Post
Default

Quote:
Originally Posted by njbchbum View Post
'they' aren't going to do anything about it until the consumer calls to report a loud commercial! bah humbug! do 'they ' think that's all consumers have to do? sheesh! :/
See..you need a WITNESS. If you call the police about a possible crime they will come & investigate. If they don't know about it, how are they going to know to come and check it out?

Also your complaint to the FCC will require documentation & PROOF. Not just merely your personal gripe that you think the spot is too loud. It is most likely that the FCC will reject 99.999% of all complaints for various reasons, most of them centered on lack of PROOF.

Also..those who are going to complain about cable companies are going to have an extremely tough time because cable only re-transmits other signals. They have no control over what comes down the line, nor can they filter it with any real effectiveness. Now with that said, the local cable companies DO sell local spot avails and for those spots they WILL be liable for. However. once again, you will need documented PROOF..not just your personal gripe.
__________________
"I did not get into rock-n-roll just to pick up chicks. However..I was able to adapt". Ted Nugent
  #11  
Old 12-14-2012, 12:26 PM
ugotme's Avatar
ugotme ugotme is offline
Gold member
Join Date: Jul 2012
Location: The Village of Charlotte
Posts: 1,183
Thanks: 0
Thanked 2 Times in 2 Posts
Default

I may be wrong but . . .

It is my understanding that the ads can be no louder than the show. However, I believe this is not only the spoken word BUT the music.

Therefore if ANY part of the music is loud that is the level that the commercials can be up to. This may not give us as much relief as we might like.

We shall see.
__________________
Brooklyn, NY; Bethpage, NY; Tamarac, FL and N O W The Village of CHARLOTTE !!!!
  #12  
Old 12-14-2012, 01:15 PM
Mack184 Mack184 is offline
Veteran member
Join Date: Sep 2012
Posts: 621
Thanks: 0
Thanked 1 Time in 1 Post
Default

There is a percentage of deviation that is allowed, (I think) it's +/- 5%. With that said, the complainant is going to have to have PROOF. Accurate documentation. You cannot just say that some commercial that ran on "X" show at 8pm on NBC was too loud. You will have to have the CORRECT name of the advertiser, the EXACT time that it aired and the EXACT date for the FCC to even consider your complaint. You will also be asked to provide RECORDED PROOF of your complaint if the FCC accepts your complaint. (this info comes courtesy of the Association of Broadcasters)

Again, you cannot merely call up & gripe. You MUST have adequate PROOF before your complaint will even be considered. This is just like accusing someone of a crime. No proof..no crime. AND..if your complaint is accepted, then the TV/Radio station/Network/Cable Company that you complain about has the right to refute your complaint in a formal FCC proceeding.

The mute button or "the Hopper" is going to be a better option than complaining.
__________________
"I did not get into rock-n-roll just to pick up chicks. However..I was able to adapt". Ted Nugent
  #13  
Old 12-14-2012, 01:48 PM
rubicon rubicon is offline
Email Reported As Spam
Join Date: Nov 2010
Posts: 13,694
Thanks: 0
Thanked 13 Times in 11 Posts
Default

Thank God no more loud commericals just what I believed was a national priority...and people said nothing could get passed in Washington. Duh!
  #14  
Old 12-14-2012, 04:25 PM
Mack184 Mack184 is offline
Veteran member
Join Date: Sep 2012
Posts: 621
Thanks: 0
Thanked 1 Time in 1 Post
Default

Quote:
Originally Posted by rubicon View Post
Thank God no more loud commericals just what I believed was a national priority...and people said nothing could get passed in Washington. Duh!
Yes...This is the kind of legislation that our national lawmakers produce when they are too spineless to deal with any major issues. Makes it sound like they are actually doing something when they are not.
__________________
"I did not get into rock-n-roll just to pick up chicks. However..I was able to adapt". Ted Nugent
  #15  
Old 12-17-2012, 03:18 PM
happy employee happy employee is offline
Senior Member
Join Date: May 2010
Posts: 108
Thanks: 0
Thanked 0 Times in 0 Posts
Default

or you could record everything you watch to a DVR and play it back at your leisure. ZAP! go the commercials.....
Closed Thread


You are viewing a new design of the TOTV site. Click here to revert to the old version.

All times are GMT -5. The time now is 02:37 AM.