AT&T promises sponsored data services in coming months AT&T promises sponsored data services in coming months - Talk of The Villages Florida

AT&T promises sponsored data services in coming months

Closed Thread
Thread Tools
  #1  
Old 01-06-2014, 04:01 PM
JourneyOfLife JourneyOfLife is offline
Veteran member
Join Date: Mar 2013
Posts: 705
Thanks: 0
Thanked 0 Times in 0 Posts
Default AT&T promises sponsored data services in coming months

Care to guess what industry is beginning to squirm under pressure from competitors?

Quote:
That would encourage Netflix subscribers to keep watching videos instead of stopping because of data concerns.
AT&T "Sponsored Data" lets content creators pay for your data usage

AT&T promises sponsored data services in coming months | Reuters
  #2  
Old 01-06-2014, 05:40 PM
KeepingItReal's Avatar
KeepingItReal KeepingItReal is offline
Veteran member
Join Date: Jul 2012
Posts: 914
Thanks: 0
Thanked 1 Time in 1 Post
Default

Quote:
Originally Posted by JourneyOfLife View Post

Don't see the connection at all about pressure from competitors?

Data providers will pay the cost of using their services rather than the end user, a win for the subscriber I would say.
__________________
Better Days Are Ahead
  #3  
Old 01-07-2014, 08:13 AM
JourneyOfLife JourneyOfLife is offline
Veteran member
Join Date: Mar 2013
Posts: 705
Thanks: 0
Thanked 0 Times in 0 Posts
Default

I agree with you. That is the obvious reaction from their cellular competitors. Plus, the content providers will not want to limit their footprint to one cellular provider.

I should have cross linked the cable TV threads I put up earlier. It was a jab at an emerging "cable company" practice of "capping internet usage"... but not explicitly stated as such.

I believe the reason they are setting caps is because Cable TV companies are beginning to lose subscriptions. Partly because of services like netflix. If cable companies make anti-competitive moves, their competitors will not just give up.

That is an example of an innovative way of dealing with the high cost of wireless... the content provider pays (passed on to consumers indirectly)! I can see the phone companies taking advantage of that model and seizing the opportunity to compete with fixed line internet competitors if there is a way to make money.

Apparently Comcast is moving in that direction and capping internet usage in some areas. They claim they are testing it out???? IMO; it is an anti-competitive move to protect their cable TV business and place companies like google, netflix, Amazon and others at a disadvantage.

IOW; the Genie is out of the Bottle! Google, Amazon, Netflix, and others have disrupted the traditional cable TV industry!
Closed Thread


You are viewing a new design of the TOTV site. Click here to revert to the old version.

All times are GMT -5. The time now is 11:25 AM.